Friday, February 21, 2014

Relevance as a point of Connection

One of my favorite shows made the news this week: Black Adder is at the center of a hot debate about perceptions of WWI. Here is one of the starts, Sir Tony Robinson, responding to the criticism:



This got me thinking about one of my favorite moments in Hamlet:



In this scene, Hamlet concocts his plan to verify the words of the ghost: the play within the play. Hamlet realizes that people watching a play cannot sit unaffected while depictions of crimes similar to their own appear before them. To Hamlet, if his uncle Claudius killed his father, he cannot watch one brother kill another in the same way without reacting in some way.

Shakespeare had personal knowledge of this belief in the power of theater. Supporters of Essex arranged for a production of Richard II in 1601 during the rebellion with the hope that it would energize others. This article shows even Elizabeth I knew the intent of showing this particular play at this particular time.

Shakespeare's work was the popular culture of his day. What about ours?

I'm a big believer that some pieces of pop culture resonate with their time more than others because they contain resonances of philosophies and questions that are pertinent to the audience today. Many of my publications attempt to begin a discussion about some of those questions and ideas.

Many other scholars contribute to these publications and discussions as well:

- Henry Jenkins recently completed a three part blog interview about political meme as rhetorical tool and opportunity to connect with the students' desire to create, share, and comment on them

- William Irwin, one of the editors of the Blackwell series, wrote this article for Psychology Today about the series in general but also about the need to explore what is relevant.

- Because our culture is participatory, students are not the only ones wanting to pull in what they love and make it a part of their daily life. Here is a fascinating marketing campaign tapping in on just that:


- Organizations such as the 501st Legion tap into the fans love of a story and leverage it for charity and collaborative experiences.

- UC Irvine created an online course called Society, Science, and Survival: Lessons from AMC's The Walking Dead and explores topics such as Maslow's hierarchy of needs, social identity, and spread of disease.

So, what are our students talking about today? How can we use popular, viral videos such as this:


As a hook or journal to talk about point of view?

Or, how can we thread an interest, like the course above with zombies, throughout a longer period of time to sustain interest and show our students we value what they are interested in and care about?

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